November 22, 2013 12:00 pm

The perfectly tousled coif and rugged handsomeness of Brad Kroenig is undeniable. He embodies an earthy, accessible sex appeal that has made him a favorite amongst the top of the fashion heap. Esquire Mexico features him in Isabel Marant’s spectacular new collection for H&M-embellished denim, sweaters, and scarfs that have the perfect “French Touch.” The masculine and classy ensembles appear to be made just for Brad.

The editorial “French Touch,” was photographed by Juan Guillermo “Tigre” Escobar and styled by Gerardo Monroy