January 31, 2013 4:21 pm

Ford Men’s Matt Terry will star in Calvin Klein Inc.’s first ever Super Bowl commercial. Slated to air towards the end of the first quarter, the 30-second spot draws inspiration from the 360-degree seamless construction of the Calvin Klein Concept underwear line. And Matt Terry’s chiseled physique is certainly no exception.

WWD reports that #CalvinKlein’s digital footprint will reflect the Concept launch across Facebook, Twitter, Tumblr, YouTube and (Twitter’s new video app acquisition) Vine—so you may want to follow Mr. Matt Terry on Twitter.


One thought on “Matt Terry | Calvin Klein’s Super Bowl Debut

Leave a Reply

Your email address will not be published. Required fields are marked *